SITUATION:
• Maximize Trade Show Results
• The average trade show costs $65,000.
•
“ How do we get more out of ours than a stack of business cards and handshakes?” |
SOLUTION:
•Key Clients and Hot Prospects received a personalized mailer
•"
Bring this lil’ ole’ Critter Shirt to our booth to finalize your Cajun Critter Adoption”
|
SUCCESS:
• Campaign Creates Phenomenal Trade Show Traffic
•
"These little critters got 97%
of our targeted audience into our booth…"
•
…and created a natural follow-up sales opportunity.
|
